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WWE and Milk launch Protein Fight Club in Brooklyn: photos
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* G: F" {, M1 ?1 b: X# YWWE and MilkPEP launched the brand-new Protein Fight Club campaign at the world-famous Gleason's Gym in Brooklyn, N.Y.* N: ]* ?% `& u
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; b8 d T# @* T( ]4 BThe campaign's official hashtag is #MilkWins.* P. v# s d1 i
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+ ]/ w b, ^/ V; N/ s# _MilkPEP's vice president of marketing, Julia Kadison, started off the presentation., G# {, j: J- x3 x( x
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& Y* h+ r+ v% s9 _! v6 c3 l( qMilkPEP is the organization behind the wildly influential "got milk?" series.
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Dave Grotto, a registered "Guy-a-titian," joined the presentation to discuss the benefits of drinking milk as a source of protein.6 y8 [0 J7 X% @% N7 E. [
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5 ?( Q2 x3 f: EGrotto introduced Triple H, who understands the importance of the protein that milk can provide.
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0 I) y' I, Y+ KThree vignettes were shown as a part of the brand-new Protein Fight Club campaign, featuring milk laying the smackdown on other common breakfast foods.- p- o& T; i) G0 U
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* T2 p2 @) q& ~5 I% wStephanie McMahon spoke from the perspective of a mom about how critical milk is to kids' diets. i: W, {- C2 w# ?, R5 ]
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The Game and Stephanie presented a custom WWE Championship to MilkPEP, including unique Protein Fight Club sideplates.* [ Q* J( T! d
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To milk!# F9 }2 h( r$ |8 x
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Gleason's Gym was the training home of Mike Tyson, real life "Raging Bull" Jake LaMotta and the great Muhammad Ali.! ^! q) ~$ `4 c) K7 l1 V2 m) n: h
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, U0 y$ T j- EWWE Hall of Famer Johnny Rodz operates a wrestling school based at Gleason's, and has trained Tommy Dreamer, The Dudley Boyz, Tazz and Matt Striker, among many others.
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9 y' J" F) H6 m3 `7 A8 DOnly in Brooklyn's hipster haven can milk-pourers get away with a prohibition-era mustache.4 W6 \% A8 ?7 m' t
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